The Buy Box Experts Blog

Amazon Selling Tips and Strategic Insights
On Amazon, A Picture Is Worth A Thousand Words

On Amazon, A Picture Is Worth A Thousand Words

Amazon is a huge platform where products battle it out for first place constantly. With the competition growing fiercer daily, it is important to make your listing stand out by prioritizing listing quality. Many brands take the important aspects of their listing and...

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How Amazon Marketing Services Work

How Amazon Marketing Services Work

Are you struggling to increase your sales on Amazon? Then you’re at the right place! Because, as always, we’re here to help you optimize your sales strategy. In this article, we’ll tell you more about Amazon Marketing Services (or Amazon Advertising Console, as it’s...

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How to Find the Right Target Audience when Selling on Amazon

How to Find the Right Target Audience when Selling on Amazon

Amazon can introduce your product to the world, but not everybody in the world wants to buy your product. So how do you get it in front of the people who want and need it? We asked experts in the industry to share their tips. Here’s what they had to say: Ben Culpin is...

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How to Optimize Amazon Backend Keywords

How to Optimize Amazon Backend Keywords

When someone mentions online shopping, the first word that comes to mind is Amazon. It has such a diverse collection of products that its mobile app was accessed by 145.2 million users in March 2019. Buyers know that they can get pretty much anything (legal) on Amazon...

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Suspended on Amazon? Here’s What You Need to Do

Suspended on Amazon? Here’s What You Need to Do

On August 16th, 2019, Amazon amended the terms of their services agreement with third-party retailers. The reason? Germany’s anti-trust authority, the Federal Cartel Office (FCO), initiated an investigation into the platform’s treatment of third-party merchants after...

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Upcoming New Year’s Resolution: How to Boost Amazon Sales

Upcoming New Year’s Resolution: How to Boost Amazon Sales

Are your Amazon sales drooping? As the marketplace becomes more crowded, it takes greater ingenuity to stay ahead of the competition. You can make it your New Year’s resolution to drive up sales with these tips from experts in the industry. Jake Rheude is VP of...

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Amazon Trends and Predictions for Next Year

Amazon Trends and Predictions for Next Year

According to Investopedia, Amazon’s net income more than tripled last year from $3 billion in 2017 to $10.1 billion in 2018. Statistics like this make Amazon seem virtually unstoppable. Amazon has become the juggernaut that it is by intuiting customer preferences and...

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How to Use Reviews to Make Your Amazon Listings Shine

How to Use Reviews to Make Your Amazon Listings Shine

Dear Amazon Sellers, What are you doing with your reviews? Sincerely, A concerned consultant Amazon sellers, I beg you to ask yourself this question: What are you doing with your reviews? Not how are you getting reviews, or even why you're getting reviews, but how are...

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Amazon Holiday Selling Tips

Amazon Holiday Selling Tips

The holiday season is fast approaching, and that means people are already eyeing those Amazon listings to buy the perfect gifts for their family, friends, and significant others. Consequently, millions of sellers are working rigorously to get their marketing, sales,...

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How to Build a Multi-Channel Pricing Framework for Amazon

How to Build a Multi-Channel Pricing Framework for Amazon

For close to a decade, Amazon has been aggressively scraping product prices several times a day across thousands of other websites. As a result, brands have had to step up their efforts managing retail prices of their products across multiple retail channels. Creating...

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Could the Oberdorf Lawsuit Shake Up Ecommerce?

Could the Oberdorf Lawsuit Shake Up Ecommerce?

Does a recent court case involving Amazon signal a shift in the definition of a “seller” in today’s ecommerce landscape, the way the burden of liability is applied in online marketplaces—and even the viability of the marketplace model? Note: This article does not...

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How to Create Great A+ Content

How to Create Great A+ Content

With so many products available on Amazon.com, you may be asking yourself how yours can stand out from the competition. There are many ways to achieve this, but one of the best is with great A+ content. What is A+ Content? If you're a vendor, A+ content sits in the...

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The Path Brands Need to Take to Prepare for Amazon 3P

The Path Brands Need to Take to Prepare for Amazon 3P

In May 2019, we shared our analysis of a news report by Bloomberg highlighting Amazon’s expected purge of smaller brands from its Vendor Central (1P) program. While the timing of these changes remains to be seen, all brands should understand how they can improve their...

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Amazon Keyword Tools to Boost Your Sales

Amazon Keyword Tools to Boost Your Sales

Back in the day, you could write a few good things about your product, take a couple of images from your digital camera, and you had a winning listing. Today, things are a little more complex. Especially if you’re an Amazon seller. With 119,928,851 products and...

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