Since 1999, when Amazon allowed third-party sellers, sales have grown from 0.1 billion to 160 billion in 2018. Recently, the 2019 Amazon SMB (small and medium-sized business) Impact Report was published. It mentions that, on average, SMBs based in the United States made more than $90,000 selling on Amazon in 2018. Additionally, SMBs on Amazon sell more than 4000 items per minute. So, what makes Amazon the fastest growing e-commerce marketplace? And why do SMBs choose Amazon to sell their items?
Selling on Amazon
Many people have dreams of owning a shop or selling their own products. Most of these dreamers just give up because they either don’t have the money to start a shop or they’re afraid to fail. By selling on Amazon, sellers don’t need to invest in a physical shop, hire workers for the shop, or spend tons of money on advertisements.
Amazon provides opportunities to their selling partners all around the world, helping them grow and find success. Plus, Amazon is an e-commerce marketplace that basically has everything, like groceries, music, apps, and other services. There are next to no limits for sellers on Amazon, making Amazon the perfect place for SMBs to set up shop.
Fulfill Online Shopper Requirements
Online shoppers care about the price, shipping time, and return policy. That’s why they go to Amazon in the first place. Consumers can find and compare products from different sellers to get the best bang for their buck. Keep this in mind as you begin your selling on Amazon.
Do research on what consumers are wanting or needing and choose products that will fill the gap in the market. Find the balance between quality products and low manufacturing costs. As a small business owner, Amazon provides so many services and opportunities to help you find the success you dreamed of.
Fulfillment by Amazon
Packing and shipping usually takes the longest for sellers. Fulfillment by Amazon (FBA) can help sellers save time and energy. Sellers still need to manage their accounts with FBA, but Amazon can handle shipping products, returns, and customer service. Your products will be kept in Amazon’s fulfillment centers. When a product is sold, Amazon picks, packs, and ships the product. This could be an option to consider to help you save time and even money.
Additional Amazon Services
Amazon offers so many different services for SMBs. Amazon hosts events around the world to educate sellers. Kindle Direct Publishing (KDP) allows authors to self-publish books. The Delivery Service Partner (DSP) program helps people build their delivery services. Whatever your entrepreneurial ambitions may be, Amazon could have a program for you.
We know that many people still have the desire to open a shop. Don’t let your worry stop you! Because Amazon is the fastest growing e-commerce marketplace, it’s a great place to start your dream. Reach out to our experts at Nozani to find out more information on being a seller on Amazon.
About the Author: WingHei Sin, Hayley, is an international student and pursuing a bachelor’s degree at Utah Valley University with a major in Marketing and a minor in Business Management. Hayley’s position as a content writing intern at Nozani will help lead her to find success after she graduates.