Marketplace Dilemma

Amazon Selling Tips

Why Shopify Matters Now that Amazon Webstore Is Gone

Shopify, the company that began out of its founders’ frustration trying to list snow gear to sell online, has become, in its purest form, a software as a service (SaaS) firm that powers more than 500,000 online stores around the world. When I think about Shopify and...

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Amazon is Chasing Growth in Japan and China

When one thinks about Amazon, it’s usually as a market leader, built on the company’s resonant founding principle: delight customers. However, in Japan and China, this is not the case. In these two markets, they are simply another competitor trying to oust local...

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Souq Might Be One of Amazon’s Best Acquisitions

There are few ecommerce markets as exciting as the Middle East. The area contains some of the wealthiest people on earth, and a market likely to experience consistent growth due to technology becoming a focus as natural resources (oil) diminish. Although the ecommerce...

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The Heart of Amazon’s Growth, The Prime Program

Amazon has created arguably one of the greatest loyalty programs in existence with Amazon Prime. When Prime was launched in 2005, it was intended mainly to subsidize shipping costs for Amazon customers. Over the years, it has evolved into a crucial part of Amazon’s...

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Amazon’s Private Label Business: Another Trojan Horse

Amazon has more customer search and purchase data than any e-commerce business. It is able to spin up private label brands in six months flat based on data and customer intent. Knowing what customers are looking for and what is popular in terms of sales gives Amazon a...

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What is Amazon’s Seller Flex? Why Should Brands Care?

Amazon has transformed online selling with its marketplace approach and has also redefined how startups and corporations scale computing assets - like servers and services - via its Amazon Web Services business. However, they are still dependent on third parties for...

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A Look Back: Amazon Advertising from Day One

Amazon started as an ecommerce business selling books in 1994. Fast forward 23 years and Amazon has many billion dollar businesses generating revenue.  Whether it is third party marketplaces sales, Amazon’s own retail sales, Fulfillment by Amazon (FBA), or more...

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General Internet Marketing

Amazon Seller Tools, SEO, PPC and more

Online Selling Tips for Back-to-School Season

Back to school season is on its way, and school supplies will soon be flying off the shelves as parents stock up on all of the materials that their children need for the upcoming school year. Businesses, especially those that sell online, can take advantage of this...

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Traits of a Successful Online Retailer

Success in online selling will not come overnight. It takes a lot of hard work, perseverance, dedication, and discipline. In addition to these traits, online retailers must be able to weather all types of adversity that will come their way. The following are a few of...

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How to Become An Amazon Top Seller

Every retailer aspires to become a top seller on Amazon. But selling on Amazon goes well beyond listing your product and expecting customers to buy immediately. It takes a thorough understanding of the intricacies of the craft to be a successful seller. The following...

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5 Alternatives to Amazon [infographic]

Amazon is the largest and most popular e-commerce website not only in North America but also on many parts of the world. They offer a wide variety of goods and products from private businesses and companies. But aside from Amazon, there are other e-commerce websites...

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What’s Keeping You From Selling More Online?

Amazon sold well over $100 billion last year, broken down into an average of over $12 million in hourly sales. Amazon has more than 300 million customers, with more than 54 million Amazon Prime members. Knowing these statistics, you may wonder why you are not selling...

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Marketing Tips for Amazon Sellers

Selling on Amazon may seem easy, but Amazon retailers will tell you that it is rarely a walk in the park. While Amazon’s sales for last year topped 136 billion U.S. dollars in net sales , many Amazon sellers become disillusioned when they are not seeing their piece of...

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Tips to Sell More for the Fourth of July

Americans spend over $3 billion on fireworks and food every Fourth of July. The amount does not include other expenses, such as the cost of travel to be with family for the traditional barbecue or of U.S. flags to display on homes or in yards, Uncle Sam hats, and...

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Tips for Small Businesses to Manage Cash Flow

You need to effectively manage your cash flow, especially if you are a startup business. You might be able to sell more on Amazon, but if you don’t tend to your cash flow properly, you will see your business waning. Managing your financial resources toward...

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